About
A proven Certified Meeting Manager with an extensive B2B marketing background, I have created dynamic in-person, virtual & hybrid event experiences & integrated marketing campaigns that generate significant pipeline & closed business. Responsible for hosted & third-party events for various organizations, I have led large event teams & built global event strategies while implementing repeatable processes, increasing ROI & exceeding attendance & satisfaction goals. I enjoy all aspects of the events lifecycle & collaborating with teams to design experiential marketing programs that drive demand & brand awareness. I offer creative solutions to balance attendee experience with limited marketing budgets & build sponsorship programs to increase event revenues to offset expenses.
Following a successful corporate career, I recently launched my own company, MAXEY Meetings & Events, LLC, offering full-service, end-to-end event planning solutions. This is an exciting opportunity, which allows me to focus on my passion: delivering innovative & impactful event experiences. As an independent contractor & event consultant, I can serve in a variety of capacities to extend existing resources in key areas, develop global event strategies & provide tools & templates to set your events program up for success now & into the future.
EVENT STRATEGY & DESIGN
• Creative menu planning
• Event marketing
• Exhibits & sponsorships
• Experiential marketing
• Networking events
• Site selection
• Virtual & hybrid events
PROJECT MANAGEMENT
• Agenda & speaker coordination
• Budget creation & management
• Housing & travel
• Project planning & timelines
• Registration
• Reporting & analytics
• Vendor management
CONSULTING
• Contract negotiation
• Critical communications & planning
• Policies & procedures
• Sourcing
• Sustainability planning
• Technology solutions
• Tools & templates
IN-PERSON, VIRTUAL & HYBRID EVENT PRODUCTION
• Audio visual
• Budget tracking & compliance
• Crisis & emergency management
• Customer service
• Decor
• Entertainment
• Exhibits & sponsors
• Food & beverage
• Ground transportation
• Housing & travel
• Registration
• Social / networking events
• Speaker management
• Technology solutions
• Trade shows
• Vendor management
• VIP management
• Virtual & hybrid events
POST-EVENT SUPPORT
• Attendee feedback
• Budget reconciliation
• Data analysis
• Housing & pick-up review
• Post-show campaign planning
• Post-show communications
• Recommendations for future events
• Reporting
• Review of vendor invoices
TECHNOLOGY EXPERIENCE:
• Canva
• CrowdCompass
• Cvent
• Cvent On Arrival
• Google Workspace
• Kapost
• Marketo
• Microsoft 365 & Teams
• Microsoft Excel
• monday.com
• Notified (formerly Intrado)
• Pardot
• Rave Mobile Safety
• Salesforce
• Scout
• Slack
• Smartsheet
• SurveyGizmo
• SurveyMonkey
• Tableau
• Workday
• Zoom
MRR is an estimate from Upwork's public figures - not an Upwork-official number.