MetricMaven

Most agencies face the same problem: clients want sophisticated analytics (server-side tracking, custom dashboards, multi-touch attribution), but hiring data engineers doesn't make economic sense for project-based work.

We solve this with white-label partnerships where:

• You sell analytics services at your rates
• We build everything under your agency branding
• Clients believe it's your internal team
• You capture additional revenue per client without overhead

WHAT WE BUILD

Server-Side Tracking Infrastructure
Capture 95% of conversions instead of the 60% most brands see with browser-only tracking. We implement Facebook CAPI, Google Enhanced Conversions, and GA4 server-side tracking via Stape or Segment.

Automated Reporting Dashboards
Transform 40-hour monthly reporting marathons into automated dashboards pulling real-time data from all marketing channels. Built in Looker Studio, Power BI, or your preferred platform.

Data Warehouses & ETL Pipelines
Centralize all marketing data (Facebook, Google, CRM, analytics platforms) in BigQuery or Snowflake with clean data models using dbt. Your clients get a single source of truth.

Multi-Touch Attribution
For sophisticated clients: custom attribution models, Marketing Mix Modeling, customer LTV predictions, and incrementality testing.

PROVEN TRACK RECORD

• Built full-funnel attribution for HiFi Agency tracking 19+ banking clients from ad click to funded account—80% reduction in manual reporting time
• Scaled See Spark Go's reporting across 10 franchise brands using templated dashboard system
• Delivered complete analytics infrastructure for music platform serving 100,000+ artists
• 100% 5-star rating across 67+ projects on Upwork
• Top 1% Expert Vetted status

TECHNICAL CAPABILITIES

Analytics & Tracking:
Google Analytics 4, RudderStack, Segment, Amplitude, Google Tag Manager, server-side tracking via Stape

Data Visualization:
Looker Studio (Data Studio), Power BI, Tableau

Data Warehousing & Modeling:
BigQuery, Snowflake, dbt, SQL, data modeling best practices