Our team has 10 years of experience as a Virtual Assistant where we support the marketing department through maintenance of the company’s digital properties including the websites, newsletter, and blog. We have extensive experience working across the different platforms that are necessary to optimize content, help in developing growth strategies through the use of analytics and digital marketing campaigns, in collaboration with the social media team.
KNOWLEDGE, SKILLS, AND ABILITIES
- Have a spirit of enthusiasm, teamwork, cooperation and a sense of urgency
- Have the ability to multi-task in an efficient, thorough, and prioritized manner
- Familiar with third-party analytics: Google analytics
- Excellent knowledge of blogging/web platforms (WordPress & HTML )
- Good working knowledge and intermediate/advanced use Microsoft Office Suite, Adobe Photoshop
- Ability to work quickly, accurately and independently
- Experience with a larger blog with hundreds of articles published and thousands of readers.
- Ability to anticipate needs and solve problems
HOW DO WE HELP CLIENTS TO GROW THEIR DIGITAL PRESENCE?
- Data analysis: Create a strategy based on analytics and user data. Measure and report performance of all digital marketing campaigns, and assess against goals, identify trends and insights, optimize spend and performance based on insights, brainstorm new and creative growth strategies
- Email Marketing (manage contacts lists, create templates, formatting, scheduling and sending email/newsletter or campaigns)
- Social Media Marketing (work with social media team to develop social and digital ad campaigns)
- Content Marketing (work with content providers to format and update blog and website)
- Search Engine Optimizations: (SEO, optimizing site content for organic earned search)
Applications
- Google docs, slides, sheets
- WordPress
- Teachable
- Google Analytics
- Trello
- Hootsuite
- Pinterest, Twitter, Facebook
- Canva
- iStock
- Mailchimp, Active Campaign, GetResponse
- Microsoft Office Apps ( Word, Excel, Powerpoint)
- 365 Villas