Analytics.pk - Machumsol

We are a team of Data Analysts that can help you track, analyze and visualize your data. Our aim is to help clients understand their customers better by analyzing their ‘engagement and behavior’ so that they can make more informed decisions. Here are the areas where we can help you with:

1. Marketing Analytics:

• Whether you have your data in BigQuery, PostgreSQL or even in an excel sheet, our analysts would be able to query marketing related data from your data repository and answer all the user behavior and engagement questions that your team may have.

1. Mobile Data Tracking:

• Data from GA4 or Firebase can be analyzed to find out the simulations or levels of a game that were completed by your customers to enhance their experience. Game/task completion data can be analyzed to optimize user behavior or the monetization flow.

1. Data tracking and reporting

• Tools like Google Analytics, Mixpanel, Woopera etc can be installed directly or via Google Tag Manager to track different events, conversions, custom dimensions or Enhanced Ecommerce.

1. Data Visualization

• Once the data is all sorted we can push it to different visualization tools like Tableau, Google Data Studio, Databox etc and create dashboards for better visualization.

What we bring to the table is the complete solution of data tracking, analysis, visualization and optimization. With the analysis we share, you would be able to answer different business related questions based on data. Our reports are not limited to analysis only but we also give actionable suggestions, which if applied can increase conversion rate.