𝗔 𝗰𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗟𝗶𝗻𝗸𝗲𝗱𝗶𝗻 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝘁 𝗵𝗲𝗹𝗽𝗶𝗻𝗴 𝗕𝟮𝗕 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗱𝗿𝗶𝘃𝗲 𝗽𝗶𝗽𝗲𝗹𝗶𝗻𝗲 𝗮𝗻𝗱 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 📈 𝗳𝗿𝗼𝗺 𝗺𝘆 𝗯𝗮𝘁𝘁𝗹𝗲-𝘁𝗲𝘀𝘁𝗲𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗼𝗻 𝘁𝗵𝗲 𝗰𝗵𝗮𝗻𝗻𝗲𝗹 🔥
𝗢𝘂𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲
With over 5 years of experience running LinkedIn Ads for more than 40 startups, SMEs and multinationals and spending > £5m on the platform, I am uniquely placed to advise clients on what works and deliver exceptional results on what can be an expensive platform.
I have experience working with partners who need to outsource LinkedIn advertising to an expert and was also one of the first to be certified by LinkedIn Marketing as an expert on the channel.
𝗪𝗵𝗮𝘁 𝘄𝗲 𝗱𝗼
🟢 Audit: analysis of any historical campaigns, ad creatives/copy performance and landing page experience as well as a demographic deep dive before providing feedback vs Linkedin Advertising benchmarks.
🟢 Competitor Analysis: the world of B2B is crowded and often commoditised. We deep dive into your competitor's ads to understand their strategy and messaging on the channel so you can stand out among the noise
🟢 Strategy: we create a strategic roadmap on the channel to ensure you have full-funnel coverage.
🟢 Setup: using our deep understanding of the best methods to get the lowest CPCs and highest quality traffic, we'll set up the campaigns and ads based on the aligned roadmap.
🟢 Analytics: not something you can do/see inside LinkedIn unless you micro-segment things into a dozen different campaigns. But we can see what industry, company size, seniority level, job function, and geography your ads have higher conversion rates. This lets us do a better job of running ads and can be pretty great info for you to leverage in your business overall.
𝗛𝗼𝘄 𝘄𝗲 𝘄𝗼𝗿𝗸
Consultations - looking to manage the channel internally but interested in advice on strategy, setting up a campaign or optimising campaigns? Let's talk about setting up consultations.
Channel Management - LinkedIn Ads managed for you - starting with a clear strategy and then setting up, managing and optimising your campaigns so you get the most efficient performance for your ad spend.
Fill My Funnel - LinkedIn Ads Agency earns an estimated $846/mo. That's 0.6× the typical agency and more than 98% of everyone we track.
𝗪𝗮𝗻𝘁 𝘁𝗼 𝗰𝗵𝗮𝘁?
If you'd like to chat drop me a message or Invite me to your job here on Upwork and we can explore if we'll be a good fit to work together. 🔎
Thank you very much,
Tom Tigwell
tom@fillmyfunnel.co.uk
𝗪𝗵𝗮𝘁 𝗼𝘂𝗿 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗿𝗲 𝘀𝗮𝘆𝗶𝗻𝗴
“Having managed ads and budgets for many brands, Tom and his team are extremely knowledgeable on the LinkedIn Ads platform. It’s obvious they have developed a good sense of what will and won’t work, increasing the chances of campaign success from the outset. Tom is always on hand to offer experience-backed suggestions for ad text, ad creatives, landing pages, and campaign optimisation. He’s also very personable, allowing us to work effectively with him as an extended member of our team.”
🗣 Martin Sharpe, Content & Campaign Specialist, Atlas Cloud
“We started working with Tom a couple of months ago, and he’s been a pleasure to work with since day one. Tom is very thorough, organised and his structured approach has impressed both us and our clients. I also really like that Tom can liaise directly with the clients, and is very personable and attentive to their weekly reporting needs, as well as their campaign objectives – his LinkedIn Ads expertise has meant that he’s constantly able to offer recommendations that push the client’s objectives and ensures we get the best results possible.”
🗣 Lucy Howard, Account Director, MBAstack (supporting ACCA and TFA)
"Tom has been a real asset to our team over the last couple of months. His understanding of LinkedIn in particular and also social more broadly has been invaluable to our client project and the wider team. At a time when we needed someone to come in and hit the ground running, Tom was able to do just that – getting to grips with the ways of working, understanding the client's needs and helping to shape recommendations. He has picked up work quickly, worked efficiently, and always made time to be available for any last-minute calls or changes. Myself and the team look forward to continuing to work with Tom over the coming months and hopefully into 2022!".
🗣 Becky Denny, Senior Account Manager, Clarity (Supporting Athlon)
“Tom is a pleasure to work with. He has a lot of detailed knowledge and gives good advice regarding campaign assets, target audiences, etc. We noticed a clear increase in the quality and quantity of our leads ever since we hired Tom.”
🗣 Isabel Verheggen, Social Media Marketing, CVVC
Fill My Funnel are a pleasure to work with and I appreciate the advertising experience and knowledge they bring to our company.
🗣 Aaron Nicholson, Marketing Director, Mobile Text Alerts