About
Hi! My name is Cole. I’m a Marketing Ops & Brand Strategist with over 8 years experience.
I’m most confident in strategizing and project managing campaign and brand launches, or working on technical projects or platforms. I really enjoy implementing software and platforms to enhance automation and optimizing a teams' day-to-day. Platforms like, Monday.com, Wrike, HubSpot, SFDC, Marketo, SharePoint, Splash.
In the last 36 months, I’ve launched over 300 Marketing Campaigns, and managed over 100 creative requests, as well as implemented 10 different MarTech CRM & Project Management platforms, including a few software migrations and SOP roll-outs; especially HubSpot focused projects. I love helping analyze a strategy or a system and create automations within Hubspot or a CRM that enhance reporting or the day-to-day use of the platform!
My other passion is Marketing Strategy --- I have 4 years of experience in B2B, B2C & SaaS strategy & branding; from creating marketing strategies to managing and executing them.
(I have a colleague that has D2C experience that I often partner with, too!)
Collectively, the brands I've helped build have amassed over $150M.
I believe in empathetic communication, and practice a Yes+When or No+Why style of communication.
In March 2023, I was affected from the Silicon Valley Bank crash and was laid off, in addition to a few of my friends from Meta, Google, LinkedIn. We decided to look at pivoting into the freelance/agency world, and formed Fox Ops Consulting.
I've started this agency, because I have a lot of formers colleagues I enjoy collaborating on projects with, so I am hoping to continue to source new opportunities where I could potentially utilize their skillsets in SEO/SEM, Video Production, UX, to bring a most robust offerings as FULL IN HOUSE MARKETING AGENCY.
WHAT CAN FOXOPS OFFER YOUR BUSINESS?
- Account Management/Relationship Management
- Project Management
- Digital Strategy/Content & Campaign Management
- Marketing Operations & Project Management
- Marketing Consultation and GTM Strategy
- Brand Consultation & Strategy
- Website Design: Wix, Squarespace, Wordpress.
- Light Design Work: Canva, Photoshop, Premier Pro (*Event Posters, SM Content, Logo design, Photo Edits, Content Stacking, etc.)
- Integrating and utilizing multiple CRM, CMS platforms and content calendars.
- Process & Software Implementation & Automation (HubSpot, Marketo, Monday.)
- Lead Scoring, Lead Routing - Sales & Marketing Funnel Development.
- Dashboards & Reporting - Establishing key metrics. (Specifically for Sales, Rev Ops & Marketing Departments)
- UX/Website: Performance & Analysis on SEO, Keyword, Google Ads, PPC.
Platforms most commonly implemented and worked with: HubSpot, Marketo, Monday.com, Wrike, SFDC, Jira, Asana, Notion, MailChimp, Drift, Splash.
Looking forward to hear about your project and how I can help!
~Cole
MRR is an estimate from Upwork's public figures - not an Upwork-official number.