Better Bid Strategy

We are a family-owned digital marketing boutique.

Our agency was founded by a Google- and Meta-certified expert specializing in creating and optimizing ads for small- and medium-sized businesses and non-profits, including those running wide-ranging, global campaigns and those focusing on local, niche markets. We have many years of very hands-on experience with Google Ads and also with Facebook/Instagram ads, and can help you set up or optimize any of those. We will help you apply for an ad grant (if you're a nonprofit), set up your account, and run efficient ads that bring a great return on your investment.

We also offer SEO services to small / medium businesses and nonprofits. We have SEO specialists with deep understanding of both the technical aspects as well as the nuances of content creation and optimization. Our experts combine their knowledge from diverse backgrounds such as web development and coding, research and writing, education, and AI. We help you get the best results with your small budget.

We are also fully proficient in Analytics and data analysis, some of us having taught statistics at the university. We are avid data-lovers and will probably spend many unlogged hours staring at your bounce rates and keyword quality scores to figure out what is going on! We love watching the AI learn in real-time and we believe in adjusting your campaign's strategy based on an intimate knowledge of the history of the account.

We are experts in tracking code installation and landing page design, having developed our own custom codes for efficient tracking and worked with many content management systems such as Wordpress (including Divi and Elementor plugins), Wix, Squarespace, Shopify, Joomla, Workflow, Hyve, and more.

We can offer you Ads+SEO bundles at great value. We understand that every small- and medium-sized business or nonprofit has its own needs, so we offer flexible plans to address everyone's unique situation. We follow the scientific method in digital marketing.