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upworkrank#497in Graphic Design · Top 4%
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$333
MRR
est. monthly
#4,405
World rank
of 86,722
$138k
Lifetime earnings
since 2013
178
Jobs
completed
About
🎯 Design that impacts. Strategy that converts. Vision that transforms.
💼 Top Rated Plus | Senior Graphic & Web Designer · Digital Marketing Specialist · Holistic Coach
🌍 Trusted by clients in the USA, Europe, and LATAM
📂 Portfolio: licfernandamontes.wordpress.com/portfolio
Over 20 years of experience helping businesses stand out with intention, elegance, and results.
I’m passionate about crafting brands and content that feel authentic, human, and aligned with purpose—because design is not just how it looks, it’s how it makes people feel and what it moves them to do.
🚀 How I can help your brand grow:
🔹 Bold and professional brand identities
🔹 High-converting landing pages built on WordPress, Elementor, Instapage, ClickFunnels & Symvoly
🔹 Email marketing campaigns with impact and strategy
🔹 Social media content designed to engage and grow your audience
🔹 AI-powered video creation and traditional video editing
🔹 Emotional, persuasive, and strategic copywriting
🔹 Purpose-driven creative consulting for entrepreneurs and organizations
💻 Tools & Platforms I Master
Design & Web
Illustrator · Photoshop · InDesign · Canva · WordPress · Shopify · Elementor · Instapage · ClickFunnels · Symvoly
Marketing & Automation
ActiveCampaign · Mailchimp · Salesforce · Slack · Asana · Trello
AI & Visual Content
Midjourney · Runway · Synthesia · Veed.io · Adobe Premiere · Discord
Copywriting & Strategy
Emails · Social Media · Landing Pages · Branding · Strategic UX Copy
🧪 Selected Experience
🌍 BOLD.LY (Netherlands) | 2023–2025
Media Director · Digital product design · Visual content and AI video production · Email & launch campaigns
🌍 AIRBNB (USA) | 2015–2025
Media Team · Premium listing photo editing · Salesforce profile management
🌍 MAKE YOUR DEAL (USA) | 2016–2019
Visual branding · Email marketing · Social media design & automation
🌍 Freelance on Upwork (Global) | Since 2005
Hundreds of projects for brands worldwide · Strategic & creative approach · Top Rated Plus professional
🎓 Education & Certifications
📌 Holistic Coaching – Bold.ly (2023)
📌 Digital Marketing – Funnels, Automation, Ads (2020)
📌 Social Media Marketing & Video Ads (2017)
📌 UX/UI & Web Design – WordPress, Shopify, Symvoly (2012)
📌 Bachelor’s in Graphic Design & Advertising – Univ. Siglo 21 (2003)
🧩 What Makes Me Different
✨ A unique mix of strategic thinking, premium design, and emotional intelligence
✨ Passion for design that feels AND performs
✨ Deep understanding of purpose-driven brands and businesses
✨ Tech-savvy mindset, always evolving with new tools and platforms
✨ I care deeply about the people and stories behind every project I take on
🌎 Languages
🇪🇸 Spanish: Native
🇬🇧 English: Fluent
🇧🇷 Portuguese: Basic reading & writing
If you're looking for a creative partner who will bring experience, care, and strategic insight to your brand — I’d love to hear from you.
Let’s build something beautiful and impactful together.
RankingsRanked by estimated monthly revenue across every population this profile competes in: worldwide, its country, and each Upwork service.
Where María Fernanda Montes ranks by monthly revenue, worldwide, in Argentina, and in every Upwork service it competes in.
María Fernanda Montes works mainly in Graphic Design, ranking top 4% of agencies in that service.
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This agency is #4,405 of 86,722 across all agencies.
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