Midsummer Agency

We're a Performance Marketing Agency delivering $millions in monthly revenue and loads of great leads for International Clients, including:

• E-commerce brands in the fashion and retail industry
• Lead generation projects, mostly SAAS
• B2B both e-commerce, and lead generation
• Startups

PAY PER CLICK
We're happy to test new channels, but usually, our advertising strategies involve:
-Google Ads (Search, Shopping, Display, Performance Max Retargeting, Youtube)
-Microsoft Ads (Search, Shopping)
-Meta Advertising (Facebook / Instagram / Whatsapp / Audience Network)
-Linkedin Ads

ANALYTICS
Apart from getting you new clients, we're also pretty good at:

-Data Strategy: Answer your data related business questions and craft a strategic action plan

-Measurement Plan: Translate your business objectives into the right KPI (metrics and dimensions) to be measured

-Custom Tracking: Analytics and Tag Management: setup and manage all your tags and tracking pixels in one place

-Recurring Reports: Monitor your core KPIs on an hourly, daily, weekly, monthly, yearly (you got the idea!) cadence

-Custom Advanced Analysis: Why my clients are leaving? Should I redesign the homepage? Are some of the questions we can help with

-Data Analytics Consultancy: Learn from our specialists and increase your efficiency while save cost through best practice analytics

-Dashboards: Your performance metrics will look gorgeous, interactive and easier to understand for all your departments

-Custom Reports: Go beyond your excel reporting and build meaningful business intelligence tools from any source

-Automated Reports: We collect, crunch and deliver huge amounts of data so you can spend your time more proficiently

CONVERSION RATE OPTIMIZATION
Everything can be improved with CRO.
We use a Discover, Test & Repeat approach which involves:
-Heatmaps: Get insights on how users are clicking, scrolling or browsing your pages

-Visitor Recordings: Watch recordings of exactly what your users see, you'll be surprised

-Funnel Analysis: Identify the biggest barriers to conversion on your website