Ted L.
FreelancerIf you're looking for a fractional CMO, you're probably dealing with one of three problems:
• Marketing spend without clear accountability
• Agencies that generate activity but not results
• Data that nobody is using to make decisions
That's where I come in.
I help companies build marketing systems that drive measurable revenue growth.
Unlike many consultants who deliver strategy presentations and disappear, I work inside the business. I lead the marketing function, manage vendors, build teams, improve reporting, optimize funnels, and create operational accountability across the entire customer journey.
I've done this across manufacturing, automotive, medical, dental, consumer products, economic development, high-ticket B2B, and direct-to-consumer brands.
My focus is simple:
Revenue Growth.
That means fixing the systems behind growth:
• Marketing strategy
• Paid media performance
• Conversion optimization
• Lead generation
• Analytics and attribution
• Customer journey optimization
• Team development
• Vendor management
• Marketing operations
• KPI accountability
Recent Experience
GEOTREK VANS
Fractional CMO
Embedded as senior marketing leadership during a major growth phase. Rebuilt the marketing operation, hired specialists, improved channel performance, and created accountability across the entire marketing ecosystem.
Results:
• Annual revenue run rate grew from approximately $18M to $54M during engagement
• Built integrated systems across paid media, SEO, analytics, content, CRO, and email
• Replaced fragmented agency relationships with specialized execution teams
STONEWALL AUTOMOTIVE GROUP
Led marketing transformation across a multi-location automotive organization.
Results:
• Improved lead attribution and reporting
• Reduced vendor complexity
• Increased marketing accountability
• Built scalable marketing infrastructure
INNERVIEW BY PERIMETRICS
United States#706 / 137,008Top 0.52%
Ted L. earns an estimated $9.2k/mo. That's 6.2× the typical freelancer and more than 99.85% of everyone we track.