Cesar R.

Top Rated Plus | 100% Job Success | Founder, DataNicely I help growing organizations fix reporting that can't keep pace with the business — when metrics don't align, dashboards aren't trusted, and leadership needs clearer, more reliable answers. I design analytics and reporting systems executives can depend on and teams actually use, enabling decisions to be driven by consistent, trusted data instead of spreadsheets and guesswork. As founder of DataNicely, I partner with leadership teams to bridge the gap between analytics strategy and execution — from defining KPIs and reporting roadmaps to building automated dashboards and data pipelines that eliminate manual effort. I also build AI agents on top of that clean data layer, so teams can ask questions of their data in plain language, specific to their role, without needing a data analyst in the room. With over 13 years of experience in analytics and data engineering, I've led initiatives across financial services, restaurant groups, nonprofits, and e-commerce — helping organizations centralize data, align metrics, and make confident, data-driven decisions. ⸻ Core Services • Analytics infrastructure design and data strategy consulting • Tracking cleanup and implementation (GA4, GTM, Meta Pixel, Conversions API) • AI-powered analytics agents (built on leading LLMs) • KPI definition, metric alignment, and reporting frameworks • Dashboard development (Power BI, Tableau, Sigma Compute, Looker Studio) • ETL/ELT pipelines, data integration, and workflow automation (BigQuery, dbt, Make, Python) • Automated reporting, monitoring, and real-time alerting ⸻ Tech Stack BigQuery | dbt | GA4 | GTM | Meta Pixel | Make | Power BI | Tableau | Snowflake | Looker Studio | Python ⸻ If your data infrastructure isn't keeping up with your business, that's the problem I solve — from the ground up.