Shallu S.

Top Rated Shopify Developer, Shopify Expert & Shopify Plus Developer with 300+ Upwork projects and 15K+ hours. I specialize in Shopify development, Liquid, custom theme development, migrations, API integrations, speed optimization, performance and CRO.

My approach combines 𝐒𝐡𝐨𝐩𝐢𝐟𝐲 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 + 𝐒𝐡𝐨𝐩𝐢𝐟𝐲 𝐂𝐑𝐎. I look at how the store works technically and how customers move from landing page to product discovery, product page, cart, checkout, and purchase. This helps identify technical limitations and conversion friction before deciding what should be changed.

𝐒𝐇𝐎𝐏𝐈𝐅𝐘 & 𝐒𝐇𝐎𝐏𝐈𝐅𝐘 𝐏𝐋𝐔𝐒 𝐃𝐄𝐕𝐄𝐋𝐎𝐏𝐌𝐄𝐍𝐓
• Shopify and Shopify Plus development
• Custom Shopify themes & theme customization
• Liquid, HTML, CSS, JavaScript
• Custom sections, templates, metafields & metaobjects
• Shopify apps, APIs & third-party integrations
• DTC/D2C, B2B, wholesale & subscription ecommerce
• Shopify Markets & multi-market stores

𝐒𝐇𝐎𝐏𝐈𝐅𝐘 𝐂𝐑𝐎 & 𝐔𝐗 𝐎𝐏𝐓𝐈𝐌𝐈𝐙𝐀𝐓𝐈𝐎𝐍
• Shopify Conversion Rate Optimization (CRO)
• Ecommerce CRO audits
• Product & collection page optimization
• Landing page optimization
• Navigation, search & product-discovery UX
• Cart & checkout optimization
• Mobile CRO & responsive UX
• CTA, trust, offer & merchandising optimization
• AOV & conversion funnel optimization
• A/B testing hypotheses & CRO roadmaps

𝐌𝐈𝐆𝐑𝐀𝐓𝐈𝐎𝐍, 𝐏𝐄𝐑𝐅𝐎𝐑𝐌𝐀𝐍𝐂𝐄 & 𝐈𝐍𝐓𝐄𝐆𝐑𝐀𝐓𝐈𝐎𝐍𝐒
• WooCommerce, Magento & BigCommerce to Shopify migration
• URL mapping, 301 redirects & SEO-preservation planning
• Shopify speed optimization & Core Web Vitals
• Theme/Liquid performance optimization
• Klaviyo, Gorgias, Shopify Flow, ERP & CRM integrations
• API integrations and Zapier/Make/n8n automation

𝐇𝐎𝐖 𝐈 𝐖𝐎𝐑𝐊

1. Audit the store, customer journey, technical setup, and business goals
2. Identify conversion friction, UX issues, technical constraints, and opportunities
3. Prioritize recommendations by impact, effort, and feasibility
4. Implement approved Shopify development and CRO improvements
5. QA across devices, browsers, storefront flows, and integrations
6. Review results and define the next optimization priorities