Arturo V.

I’m Arturo, SEO Strategist and Web Developer with 10+ years of hands-on experience, specializing in SEO strategy, technical SEO, website speed optimization, and Core Web Vitals, for both English and Spanish markets in the U.S.

If you search “SEO expert for the Spanish market in the US”, you’ll find me (and my site) ranking, including appearing in AI Overviews. That’s not an accident; it reflects how I approach SEO: strategy first, tools second.

✅ What makes my approach different ✅

I don’t blindly follow what SEO tools say (Ahrefs, Semrush, or Moz checklists).

Those tools are useful but SEO decisions should be based on context: Site age, Niche competitiveness, Budget and Existing traction (Search Console data > vanity metrics).

Most of my strategies are custom-built, not templated.

✅ My background ✅

-- 10+ years in SEO and web development
-- Built 100+ WordPress websites
-- Strong technical foundation (started as a developer)
-- Currently manage multiple monetized blogs (ads + affiliates), so I see SEO from a business owner’s perspective, not just a freelancer’s
-- Extensive experience with SEO for the Spanish-speaking market in the U.S.

✅ WordPress & performance expertise ✅

When building from scratch, I mainly use GeneratePress for performance and scalability.

That said, I’ve worked extensively with all major builders, including: Elementor, Divi, Breakdance, Gutenberg / block-based setups

I also specialize in:
🛠️ Core Web Vitals optimization
🛠️ Reducing bloat & improving real-world performance
🛠️ Technical SEO fixes that actually move rankings (not just scores)

✅ Types of projects I’m a good fit for ✅

I get most excited about projects where the solution isn’t obvious.
Examples:
📈 SEO strategy for new or scaling websites
📈 Local SEO (including multi-location setups)
📈 AI optimization / AI search visibility
📈 Long-term SEO strategy for aged or plateaued sites
📈 Domain migrations or platform moves
📈 Competitor-driven keyword & topic discovery
📈 Content cleanup: deciding what to update, redirect, or remove
📈 CRO optimization when traffic already exists 📈 Deep analysis using Google Search Console data