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$12k
MRR
est. monthly
#793
World rank
of 1,140,389
$561k
Lifetime earnings
since 2020
466
Total jobs
completed
About
Facebook Ads Media Buyer and Creative Strategist in one. I run Meta Ads and my team makes the Creative that goes in them: Competitor Research, Creative Strategy, Static and Video Ad production, campaign build, and Cost Cap scaling.
Most Facebook Ads accounts do not fail on bidding. They fail because they run out of Creative. I cover that gap end to end, so you hire one person instead of four: a Media Buyer, a Creative Strategist, a Graphic Designer and a Video Editor.
7+ years running Facebook Ads and Meta Ads. 400+ contracts on Upwork, Top Rated Plus, 100% Job Success Score. Ranked Top 10 among Facebook Ads specialists worldwide on UpworkMRR
⚙️ MY FACEBOOK ADS AND META ADS PROCESS
Competitor Research
I map the top 5 to 7 advertisers in your market through the Facebook Ads Library and find the Ads that have been live longest, because those are the proven ones. I also pull competitor customer reviews to find the complaints their product does not solve. That gap becomes your angle.
Creative Strategy
This is where a Creative Strategist earns their fee. Every concept is documented before anything gets made: the reference Ad, the awareness level it targets, the Visual Direction for the Designer, and the headline built around your product. Nothing gets designed on instinct.
Static Ads and Video Ads Production
My in-house Designers and Video Editors build the Facebook Ads Creative from that Creative Strategy document. High end Static Ads and Video Ads for seven figure brands, not template work.
Launch and Structured Testing
New Creative is tested against current winners, with a fresh iteration every week running back through the same Competitor Research and Creative Strategy loop.
Scaling Meta Ads with Cost Cap and Bid Cap
Once a winner is proven I move it into Cost Cap or Bid Cap campaigns, so spend is governed by your target CPA rather than a daily budget. This is how Meta Ads accounts scale without ROAS collapsing.
Reporting You Can Actually Read
Google Sheets and Docs plus interactive reports. I separate new customer revenue from returning customer revenue, so you can see whether the Ads are acquiring or just re-selling to your existing list. Full transparency on where every dollar went.
RankingsRanked by estimated monthly revenue across every population this profile competes in: worldwide, its country, and each Upwork skill.
Where Zain M. ranks by monthly revenue, worldwide, in Pakistan, and in every Upwork skill it competes in.
World#793 / 1,140,389Top 0.07%
Pakistan#57 / 133,583Top 0.04%
Facebook Ads Manager#26 / 6,567Top 0.4%
Facebook Advertising#28 / 6,438Top 0.43%
Ecommerce Marketing#10 / 2,697Top 0.37%
Social Media Marketing#26 / 14,797Top 0.18%
Google Ads#37 / 10,425Top 0.35%
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Freelancer snapshot
On Upwork since2020
Rating100% Job Success
Skills tracked5
Skills
Facebook Ads ManagerFacebook AdvertisingEcommerce MarketingSocial Media Marketing
Zain M. works mainly in Facebook Ads Manager, ranking top 0.4% of freelancers in that skill.
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Who ranks just above and below by MRR across all freelancers.
This freelancer is #793 of 1,140,389 across all freelancers.
MRR is an estimate from Upwork's public figures - not an Upwork-official number.
Zain M. - Upwork Rank
📈 FACEBOOK ADS AND META ADS RESULTS
✅ Fashion brand in the USA: scaled from 3x to 10x ROAS.
✅ 9x combined ROAS for an 8-figure company in Norway, the largest equipment brand in the country.
✅ High AOV brand: 0.9x ROAS before me, 2.16x in the first month. That campaign has since spent $15,000 and returned $44,000.
✅ Scaled a brand's monthly sales from $27,000 to $100,000, then to $140,000. Last 30 days: $42,000 spend, $100,000 in sales.
✅ Took over an account in June at 1.2x overall and 0.99x on new customers. July 1.64x, August 1.6x, September 2x.
✅ Grew a SaaS business by 1500% through Meta Ads.
🎯 WHO I WORK BEST WITH
✅ Ecommerce and DTC brands already spending on Facebook Ads whose returns have stalled or slipped.
✅ Lead generation for service businesses missing their target CPL or getting poor quality leads.
✅ SaaS businesses looking to scale acquisition through Meta Ads.
🧩 WHAT I DO
Facebook Ads Manager, Facebook Ads Media Buyer, Meta Ads Expert, Creative Strategist, Facebook Ads Creative Strategy, Static Ads and Video Ads Design, Ads Scaling with Cost Cap and Bid Cap, Facebook Ads Audit and Account Turnaround, Instagram Ads, Meta Pixel and Conversions API tracking.
🕐 AVAILABILITY
9:00 AM to 5:00 PM US Eastern (ET)
8:00 AM to 4:00 PM US Central (CT)
8:00 AM to 7:00 PM Central European (CET)
Send me a message or book a consultation and I will walk you through this Facebook Ads process applied to your own account.
FreelancerTop Rated Plus
