Adam R.

Meta Ads and Google Ads expert and creative strategist. If your Meta ads wear out before you can replace them, CPA keeps creeping up, or one ad works and nobody knows why, I fix it by making your ads and running them myself. 10+ years and $100M+ in managed ad spend.

Results
• Edinburgh Natural Skincare: store revenue up 3.7x year on year (£22K to £83K a month), new customers up 4.6x, profit up 2.3x
• Musky Fool, ecommerce: Google Ads at 8.5x ROAS ($1.62M from $190K). Meta revenue up 68% on 14% more spend
• UK lead gen client on £20K a month: cost per lead cut from £105 to £43 in three months

Creative strategist for Meta ads (Facebook and Instagram)
• Mine your reviews, competitors and winning ads for the angles, hooks and personas that sell
• Write the scripts and produce UGC style, AI video and static ads in house
• Test every concept, find out why the winners win, and build the next round around them

Google Ads
• Search, Shopping and Performance Max for ecommerce and lead gen
• Rebuilds that cut wasted spend: one luggage brand went from 3.28x to 5.21x ROAS in 31 days
• GA4, Google Tag Manager and conversion tracking, so Google optimises for sales and qualified leads

Ad examples and a video review from Musky Fool's founder are in my portfolio below.

I work on a fixed monthly fee. I'll audit your account first, then agree the scope and fee with you on a call.

Looking for a creative strategist who also runs your ads? Send me your website, monthly ad spend and where your ads are stuck, and I'll do a free audit and tell you where I'd start.