Evgeniy S.

Your data should work for you, not confuse you. I build tracking that tells the truth, dashboards that make sense, AI agents and workflows that actually save time, and AI-powered apps that help your customers.

WHERE I CAN HELP?

GOOGLE TAG MANAGER & SERVER-SIDE TRACKING
♦ GTM Installations, Clean-ups & Audits
♦ dataLayer Planning & Implementation
♦ Server-Side GTM (Stape, Google Cloud) & First-Party Cookies
♦ Cookie Consent & Google Consent Mode v2
♦ Bot & Spam Traffic Filtering

GOOGLE ANALYTICS 4
♦ GA4 Setup, Audits & Fixes
♦ E-commerce & Lead Funnel Tracking (WooCommerce, Shopify, Custom)
♦ Cross-Domain & Cross-Device Tracking (User ID)
♦ Fixing "Unassigned" / "(not set)" Traffic Sources
♦ Data Integrity Checks Against Real Orders & Leads

CONVERSION & LEAD TRACKING
♦ Google Ads Conversions, Enhanced Conversions & Offline Conversion Imports
♦ Meta Pixel & Conversions API
♦ Forms, Live Chat, Calendly, Phone & Email Lead Tracking
♦ CRM & Email Integrations (Klaviyo, HubSpot and more)
♦ Lead Deduplication & Source Capture on Every Lead

DATA ENGINEERING & ATTRIBUTION
♦ GA4 to BigQuery Export & Custom Data Models
♦ Customer Journey & Funnel Analysis at User Level
♦ Custom Attribution Models (incl. Markov Chains)
♦ Python & SQL Pipelines, dbt

DASHBOARDS & REPORTING
♦ Looker Studio & Power BI Dashboards
♦ Marketing Performance & Funnel Reports
♦ Automated Reporting

AI AUTOMATION & DEVELOPMENT
♦ AI Strategy: Finding Where AI Pays Off in Your Business
♦ Setup of AI Tools & Workflows for Your Team (Claude, ChatGPT and more)
♦ Custom AI Agents for Business Processes: Sales, Support, Operations, Reporting
♦ Connecting Your Data & Systems to AI (CRM, Analytics, Databases, APIs)
♦ AI Assistants & Chatbots for Websites
♦ Fine-Tuning & Training Models on Your Data
♦ Inference Infrastructure: Cloud & Self-Hosted Model Deployment
♦ Full Applications Built with AI

HOW I WORK
♦ I start from your business goals, not a standard checklist
♦ I recommend what fits your budget and stage today, and plan what can be added later
♦ I verify every number against your real orders and leads ♦ I document everything and train your team, so the setup keeps working after I'm done