Joseph B.

Have a product idea that needs direction, or an existing experience you want to improve? I can help!

Hi, I’m Joseph, a senior product and UX designer with 8+ years of experience helping teams turn ideas into clear, useful, and thoughtfully designed products. (Top Rated Plus 🏆 Top 3% of talent on Upwork)
I work with startups, entrepreneurs, agencies, and established organizations across SaaS, B2B, B2C, civic tech, and AI-powered products. Clients typically bring me in to define and scope a new product or MVP, and/or:
⚡️ Create rapid prototypes for concepts or activations
🔎 Identify what is, and isn’t, working in an existing experience
🧩 Simplify complicated workflows, systems, and information
📱 Design intuitive, polished, responsive interfaces
🛠️ Translate product strategy into engineering-ready assets
🎨 Create a cohesive visual language or scalable design system

While I prefer a research-first approach, my designs are always intentional, with thought and consideration for: user needs, business goals, engineering constraints, and edge cases. The result is a product that is easier to build, feels more intuitive, and more impactful.

Depending on the engagement, I can lead or assist with:
📦 Product strategy and end-to-end product design
👥 User, stakeholder, and market research
🧭 UX audits and product recommendations
🧩 Information architecture, user flows, and prototypes
🎨 UX/UI design and design systems
🌐 Product websites and responsive web experiences
🎯 Product branding and visual direction
✅ Implementation QA and engineering collaboration

I'm very collaborative and can work as design partner with an existing product team or independently lead the design process, from early discovery through launch. I communicate directly, explain rationale behind my decisions, and balance strong UX with what is practical for the business and engineering team.

If you need a senior designer who can bring structure to complexity, take ownership, and help you build the right product, let’s talk. Together we can build something great!

View my full portfolio at Joseph Gray Designs