Kalvis J.

Are your Google Ads generating leads, but too many never turn into actual customers? Paying for spam, job seekers, price shoppers, or low-quality leads?

I help LOCAL SERVICE BUSINESSES generate more QUALIFIED LEADS & SALES through Google Ads, Meta Ads & Bing Ads. 👉 Already running ads? MESSAGE ME FOR A FREE INITIAL AUDIT.

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⭐ THE SOLUTION: OPTIMIZE FOR CUSTOMERS, NOT JUST LEADS

Google, Microsoft, and Meta can only optimize based on the information we give them.

If every phone call and form submission is treated as a conversion, the algorithms don't know the difference between a poor lead and a customer worth thousands of dollars.

That's why I focus heavily on lead quality and offline conversion tracking.

Where possible, we connect advertising with CRM, call tracking, booking, and sales data so the platforms can learn from:

→ Qualified leads
→ Booked appointments
→ Sales
→ Revenue

The goal is to connect:

Ad Spend → Lead → Qualified Lead → Customer → Revenue

Then use that information to make better decisions about keywords, locations, services, campaigns, bidding, and budgets.

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📈 RESULTS FROM LOCAL SERVICE & LEAD GENERATION ACCOUNTS

→ US Locksmiths: Managed $640K/year in Google Ads → 24,000+ leads at ~$25 CPL
→ Multi-Location Services: Managed $900K+ in ad spend → $1.8M+ tracked revenue
→ Home Restoration: Scaled $4K → $16K/month while reducing CPL from $200–$250 → $117
→ Home Services: Increased conversion rate from 2.63% → 10.21% and qualified calls from 17 → 74/month
→ Chiropractic: Scaled $10K → $30K+/month at ~$30–$36 CPL
→ Property Services: Reduced CPL from $670–$740 → ~$74
→ US Personal Injury: Co-founded and scaled an MVA lead generation business, managed ~$200K in advertising and operations, and successfully exited through acquisition

⭐ Top Rated Plus | 100+ Completed Upwork Jobs | 10 Years of Paid Ads Experience

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🏆 WHAT MY CLIENTS SAY

⭐⭐⭐⭐⭐ "Kalvis is brilliant! Metric focused and clear outcomes."