I spent 16 years inside Brother International in senior operational leadership, with full P&L responsibility across B2B wholesale, direct-to-consumer operations, channel management, and large-scale partner execution.
That's the seat this work comes from. Before I built a single workflow system, I ran one — inside a real P&L, with real deadlines, a real team, and real consequences when a process broke down. Then I founded my own award winning technology start-up, HomeExcept, built the team, raised the investment and guided us towards product market fit.
Most organizations that hire me don't have a technology problem. They have an execution problem — critical work spread across spreadsheets, email, CRMs, and disconnected tools, with teams spending more time coordinating work than doing it. I've been on both sides of that problem: as the operator who felt it every quarter, and now as the person who fixes it.
I don't deliver recommendations that end up in a slide deck. I build production-ready systems that a team can run on its own, long after I'm gone.
What I Help Organizations Build
AI-powered operational workflows that replace manual coordination
Business process automation and workflow orchestration
Operational dashboards and visibility layers leadership actually uses
Knowledge management and document intelligence systems
CRM and HubSpot workflow automation
SharePoint and Microsoft 365 workflow solutions
Cross-functional approval and escalation logic
Resource, capacity, and operational planning tools
Typical Engagements
Organizations bring me in when:
Teams are overwhelmed by manual work
Work is falling through the cracks between departments
Existing automations are fragmented and hard to maintain
Leadership lacks operational visibility
Growth is outrunning the systems built for a smaller company — the same strain I managed firsthand at scale
AI initiatives have stalled at the pilot stage
Critical processes depend on one or two people's tribal knowledge
How I Work
Every engagement starts with understanding the operational workflow underneath the problem — the way I'd have approached it as the operator accountable for the outcome, not as an outside vendor building a tool.
From there I design and implement systems that support:
John R. earns an estimated $12k/mo. That's 8.3× the typical freelancer and more than 99.92% of everyone we track.
Workflow mapping and redesign
Operational data architecture and state management
Routing and escalation logic
API-driven orchestration
AI-enabled workflows with human-in-the-loop governance
Operational reporting and visibility
Cross-functional process coordination
The result is a system your team can operate confidently, long after deployment.
Technology & Platforms
AI & Automation: OpenAI, Claude, Gemini, AI Agents, Retrieval-Augmented Generation (RAG), Workflow Automation, Prompt Engineering
Operations & Workflow: Business Process Design, Workflow Orchestration, Operational Systems Architecture, Operational Dashboards, Governance & Approval Workflows, Knowledge Management Systems
Development & Data: React / Next.js, TypeScript, Node.js, PostgreSQL, Supabase, REST APIs, Vector Databases
Integrations: HubSpot, Microsoft 365, SharePoint, Slack, Google Workspace, Salesforce, ClickUp, Asana, Jira, Notion, Zapier, Make, n8n
Engagement Model
Discovery & Operational Assessments
Fixed-Scope Implementations
AI & Automation Projects
Workflow Modernization Initiatives
Fractional COO Support
Embedded Delivery Partnerships