Annie C.

Top 1% Expert-Vetted Research Consultant | Former VP Research, 12 Years Experience
Trusted by Fortune 500, startups, nonprofits, entrepreneurs, SMBs
Top Rated Plus on Upwork
Award-Winning Researcher (NASPA NOW Award, Geneva Ray ORATE Award)
60+ studies designed (case study, quasi-experimental, RCT, mixed-method)
100+ focus group and in-depth interviews conducted
$4 million+ in grant-funded projects managed

I'm Dr. Annie Cole, EdD, the founding CEO and Principal Research Consultant at Praxia Insights, a global research agency. I offer end-to-end research support to academics, businesses, and nonprofits.

Market/Product/UX Research
Competitor/Gap Analysis/TAM
Academic/Grant Research
Instrument/Assessment Tool Development
Program Evaluation
Focus Group/In-Depth Interview
Survey
Data Analysis/Dashboard
Rapid Cycle Testing
Customer Segmentation/Personas/Journey Maps
Landscape Analysis
Literature Review
Funnel/Website/Social Analytics
Conversion Rate/CTR Optimization
Executive Report
Annual Report
Brief/Infographic
Pitch-Ready Slide Deck

EXAMPLES OF MY WORK:

1. Ran several focus groups to help an online Saas company identify user perceptions when scrolling the company website, which led to major insights into why users weren't signing up for consultation calls.

2. Helped an edtech startup land their first federally-funded EIR grant for over $3 million in funding across 5 years.

3. Developed and ran a user feedback survey to collect customer feedback at 6 months and 1 year after their paid experience with the company. Data was used to show evidence of programmatic impacts to major funders and donors.

4. Designed the first annual report for a nonprofit, which was shared with stakeholders and funders to share impact data and build brand credibility.

FEEDBACK FROM PREVIOUS CLIENTS

"Absolutely fantastic to work with ! Dr Annie is a rock star 🌟 looking forward to more projects together."