Daniel C.

🚀 I help SaaS, eCommerce and lead generation companies scale profitable revenue through Meta Ads, Google Ads, conversion tracking and full-funnel optimization—not vanity metrics.

Whether your goal is reducing CPA, improving ROAS, fixing attribution, or scaling profitable campaigns, I focus on identifying the real growth bottlenecks and building acquisition systems that last.

Over the past 12+ years, I’ve partnered with 150+ companies across the US, Europe and Latin America, managing advertising portfolios exceeding $300K/month and helping businesses achieve significant improvements in ROAS, customer acquisition and long-term profitability across SaaS, eCommerce and lead generation.

I don’t just manage ads.

I audit acquisition systems, uncover hidden performance bottlenecks, improve tracking accuracy, optimize landing pages, and build scalable Meta & Google Ads strategies based on reliable data—not assumptions.

I’ve been featured at Cannes Festival and IBM Amplify, and I operate as a performance owner, not a “set and forget” media buyer. My focus is building scalable acquisition systems backed by clean tracking, funnel optimization and long-term profitability.

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➡️ What I Specialize In:

• Meta Ads Strategy & Management
• Google Ads (Search, Shopping, Display & Performance Max)
• Account Audits & Performance Recovery
• GA4, GTM & Conversion Tracking
• Attribution Diagnostics
• Landing Page & Funnel Optimization
• Lead Generation & eCommerce Growth

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➡️ Core Performance Capabilities

• Meta & Google Ads strategy and optimization
• Performance audits and account restructuring
• Full-funnel acquisition analysis
• Advanced tracking with GA4, GTM and Meta CAPI
• Creative testing frameworks
• Customer acquisition and profitability optimization

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➡️ Professional Background

• Business Engineer — Universidad del Pacífico
• Speaker & featured contributor at IBM Amplify and Meta partner programs
• Experience working with global brands and high-growth companies • Experience managing both performance campaigns and executive-level marketing audits for growing SaaS, eCommerce and lead generation companies.