Brand Identity Designer, 20+ years of experience, 590+ Upwork projects, $700K+ earned. Logo design, branding, visual identity, corporate branding, rebranding, and brand guidelines for startups, B2B companies, and established brands.
Clients: Microsoft, Amazon, Johnson & Johnson, Roche, Novo Nordisk. Top Rated Plus, 3× Behance Awards.
Launching a new business, refreshing an outdated brand, or building a more professional identity? I turn business ideas into distinctive logos, cohesive brand identity systems, and recognizable brands that build trust and support business growth.
When you work with me, you work directly with an experienced designer who handles your project from initial concept through final delivery. My focus is on original design, clear communication, and practical visual identity systems that work across every business touchpoint.
𝗛𝗢𝗪 𝗜 𝗖𝗔𝗡 𝗛𝗘𝗟𝗣
▌Brand Identity & Logo Design
Original Logo Design, custom logotypes, typography, color palettes, and complete Visual Identity systems. Whether you need a standalone logo or a comprehensive Brand Identity, I develop distinctive designs that reflect your business and appeal to your audience.
▌Corporate Branding & B2B Branding
Professional Corporate Brand Identity systems for startups, growing businesses, and established companies. I help create consistent visual identities that communicate credibility across websites, presentations, marketing materials, and corporate communications.
▌Rebranding & Brand Development
Refreshing outdated logos, modernizing existing identities, and developing new visual directions for businesses ready to evolve. From a subtle brand refresh to a complete Rebranding project, the goal is to improve recognition while preserving what makes your business unique.
▌Brand Guidelines & Brand Books
Practical Brand Identity & Guidelines covering logo usage, typography, color specifications, visual elements, and brand applications. You'll receive an organized system that helps your business maintain consistency as it grows.
▌Marketing & Corporate Design
Business cards, stationery, brochures, company profiles, signage, marketing collateral, and other print and digital materials that extend your Brand Identity beyond the logo.
▌Presentation & Editorial Design
Investor Pitch Decks, PowerPoint Presentations, Google Slides, Annual Reports, White Papers, and corporate publications. I help businesses communicate complex information clearly while maintaining a consistent professional identity.
Zaki S. earns an estimated $7.4k/mo. That's 6.4× the typical freelancer and more than 99.78% of everyone we track.
𝗪𝗛𝗔𝗧 𝗪𝗢𝗥𝗞𝗜𝗡𝗚 𝗧𝗢𝗚𝗘𝗧𝗛𝗘𝗥 𝗟𝗢𝗢𝗞𝗦 𝗟𝗜𝗞𝗘
First, we'll discuss your business, target audience, project goals, and the visual direction you're looking to achieve. I'll review any existing materials, references, or brand guidelines before we agree on the scope, deliverables, and timeline.
From there, I'll develop original design concepts with thoughtful attention to typography, composition, color, and practical application. You'll have the opportunity to review the direction and provide feedback as we refine the work.
Final deliverables include professionally organized, editable source files and production-ready assets suited to your project's requirements.
Whether you're starting with a single logo or building a complete Brand Identity system, I can also support your ongoing design needs as your business grows.
𝗟𝗘𝗧'𝗦 𝗪𝗢𝗥𝗞 𝗧𝗢𝗚𝗘𝗧𝗛𝗘𝗥
Tell me about the business you're building, the brand you're looking to improve, or the design challenge you're facing. Share your brief, existing materials, and timeline, and I'll be happy to discuss the best approach.