Eduardo C.

I’m a results-driven digital marketing professional with 13+ years of experience specializing in B2B and B2C growth strategies. I’ve helped brands in tech, SaaS, e-commerce, and luxury retail scale customer acquisition, retention, and revenue through SEO, SEM, analytics, and UX/UI improvements. Certified in Google Ads & GA4, I leverage HubSpot, WordPress, SEMRush, and Salesforce to drive results. Passionate about gaming, AI, blockchain, and media, I bring data-driven strategy and innovation to every project. Let’s connect!

𝗠𝘆 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗖𝗮𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗲𝘀

𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝘀𝗼𝗺𝗲 𝗮𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀 𝗳𝗿𝗼𝗺 𝗽𝗿𝗲𝘃𝗶𝗼𝘂𝘀 𝗿𝗼𝗹𝗲𝘀 𝗮𝗻𝗱 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀.

★ iTrezzo/CiraSync
Vertical: B2B SaaS

Managed and optimized digital marketing strategies for two SaaS properties (iTrezzo and CiraSync), focusing on B2B lead generation, brand awareness, and performance improvement. Directed comprehensive SEM campaigns across Search, Display, Remarketing, Mobile, and Video channels, driving measurable growth in lead acquisition and campaign ROI. Conducted data-driven optimizations for landing pages and account performance to align with business objectives.

Key Responsibilities:

◦ Designed, launched, and managed high-performing SEM campaigns for Search, Display, Mobile, Video, and Remarketing, tailored to the unique needs of both properties.
◦ Developed and tested data-driven solutions to improve KPIs such as cost per conversion, conversion rate, and lead generation volume.
◦ Provided actionable recommendations for website development, landing page optimization, and campaign restructuring to maximize performance.

Key Achievements:

iTrezzo Metrics

◦ Delivered a 3% Search campaign conversion rate and $117.52 average cost per conversion.

CiraSync Metrics

◦ Delivered 819 total conversions with a 3% Search campaign conversion rate.
◦ Optimized campaign performance to improve ROI.

★ Roztayger
Vertical: Luxury e-commerce, Women's accessories

Directed website management and optimization initiatives, overseeing paid media, organic search, affiliate advertising, and social media channels to drive e-commerce growth. Led strategic optimizations, introduced new marketing channels, and implemented a website revamp to enhance user experience and conversion performance.