Hema R.

Your ads should make you money, not just generate reports.

I run Google and Meta ads for ecommerce, lead-gen and SaaS brands, and I optimize for your profit, not platform-reported ROAS.

Google and Meta's AI now makes most of the buying decisions for your account. Whether it works for you or against you depends on the signals you feed it: which conversions it counts, what a lead or sale is worth, and what your margin looks like. I fix that layer first, then build your campaigns on top of it. I can also help you get found in the newer AI channels, ChatGPT Ads and AI search.

Is your ad spend turning a profit, or just disappearing?

Rising CPCs, broken conversion tracking and automation optimizing toward the wrong goal quietly drain your budget every day. I find the leaks and turn your paid media into a predictable growth channel.

WHY YOU CAN TRUST ME WITH YOUR BUDGET

• Top Rated Plus freelancer on Upwork, with a long record of completed contracts
• Google Partner, with Google and Meta certifications
• $100M+ in ad spend managed across Shopify stores, SaaS and lead-gen brands
• Backed by my team at EvenDigit (Top Rated Plus agency), so your work never stalls

WHAT I CAN DO FOR YOU

• Google Ads: Search, AI Max for Search, Shopping, Performance Max, Demand Gen
• Meta Ads: Advantage+ campaigns, prospecting and retargeting, creative testing frameworks
• ChatGPT Ads (new channel): a structured test campaign with conversational-intent creative, and measurement set up so you can see whether it pays back before you scale
• AEO/GEO (AI search visibility): an audit of how your brand appears in ChatGPT, Perplexity and Google AI Overviews, plus content, schema and entity fixes to improve how often AI answers cite you
• Tracking you can trust: server-side tagging, Meta CAPI, GA4, GTM, Consent Mode v2, enhanced conversions
• Profit-based bidding: your margins and lifetime value fed into bidding, plus CRM and offline conversion import for lead-gen
• Account audits, restructures and hands-on ongoing management

HOW I USE AI (AND WHERE I DON'T)

• Faster audits: AI helps me review your search terms, placements, creative fatigue and tracking gaps. I verify every finding before it reaches you.