Renata P.

I write SEO content that is still earning traffic two years later. On one US SaaS account my articles hold 636 ranking keywords and bring in about a quarter of everything that blog gets from organic search.

Thirty years as a journalist is why that repeats. I check a figure before it goes in, I name the source, and I say so when the brief points at the wrong answer. AI drafts still skip all three steps, which is the reason most of my clients have stayed with me for more than five years.

Brazilian, based in Portugal. I write European Portuguese for readers in Portugal and Brazilian Portuguese for readers in Brazil, with active clients in both markets. A page written in pt-BR loses a reader in Lisbon by the second paragraph, and a Brazilian reader spots pt-PT just as fast.

WHAT I DO

SEO and AEO writing
Long-form articles, blog posts and commercial pages. Built to rank in Google and structured to be quoted when the same question goes to ChatGPT, Gemini, Perplexity or an AI Overview. I work from your brief, or I build the brief myself.

Portuguese content and localization
Website and product pages rewritten for the Brazilian or the Portuguese market. The angle, the examples and often the whole argument change.

Content briefings
Detailed enough for any writer to produce a ready-to-rank article on the first attempt: primary and secondary keywords, semantic terms, AI-target queries, tone, sources and full structure. I build them in a tool I developed myself, which also runs the quality check on the finished draft.

Content audits and updates
Existing pages checked for keyword stuffing, outdated data, weak structure and low AI visibility. Then fixed.

Keyword research and content calendars
A prioritized roadmap built on search intent, keyword difficulty, semantic clustering and competitive gaps.

AI visibility tracking
I track which of your pages get cited in AI answers and which competitor takes the slot when yours does not. I run this as its own engagement, separate from the writing.

RESULTS

US B2B software, since August 2024: 153 articles, 5 to 10 a month. They hold 636 ranking keywords and around 750 organic visits a month. One of them reached page one within 24 hours of publishing.

Swiss fintech, 13 months, two to three articles a week: multiple first-page rankings in a crowded niche, and a blog that reached 13,000 monthly organic visits with 6,000 tracked keywords.