Google Ads Strategist | Managed $1M+ in Spend with Proven ROI.
Stop wasting ad spend on low-quality traffic. I help businesses scale their revenue and secure leads through expert Google Ads management and ROI-focused PPC campaign optimization.
I leverage my background as a former Alphabet employee to build high-performance campaigns that scale.
My Google Ads optimization skills, tools, and account strategies are strong. My PPC audits can identify optimizations which will be most beneficial to boosting your closing rates with search campaigns, and I can offer recommendations to enhance your landing pages.
I use industry "best practices" augmented by artificial intelligence models to sculpt your PPC campaign into a profitable asset. Starting with a baseline and keyword research, I can mimic your leading competitors websites and extract the best keywords and paid search ad history to build the foundation to a successful campaign.
I can ensure you that my Google Ads campaigns will:
I am experienced in building new campaigns from the ground up. I can also improve your existing PPC campaign, to create enhanced campaign performance with more effective ad spend.
If traffic is landing on your site but not completing the goal you've set, I can either tell you why and locate exactly where they are falling off.
I can blend Google Analytics (GA) data to your Adwords, and setup Google remarketing campaigns to boost sales from visitors who have left your site.
I have developed, and utilize the following specific process for Google Ads success:
Identify success metrics and isolate the key performance indicators for your campaign.
For existing, complex campaigns: conduct a thorough baseline campaign analysis.
Carl F D. earns an estimated $12k/mo. That's 8.4× the typical freelancer and more than 99.92% of everyone we track.
Carefully determine the best Geo-targeting parameters and methods.
Keyword volume research using the best tools, Wordtracker, Google Analytics, Google - Keyword Tools SpyFU, & SEMRush. Custom Ai Assistance.
Spider your leading competitors website(s) extracting keywords and ad history.
Structure your PPC ad groups to achieve high Google PPC 'relevancy'.
Write great 'creative ad copy' in my Google Ads text ad simulator; review with you.
Set ads up for tracking of goal completions via clicks and calls via Google tracking pixels.
Provide advice on landing page design optimization and A/B testing.
Use smart bidding strategies and creative quality score management.
Develop a strong, campaign-specific negative keyword list.
Once ads are live, enhance CTR's via A/B split testing.
Set up audiences and remarketing, leveraging Google Analytics and Google AdWords data.
Monitor 'search term vs keyword' reports to harvest new keywords and enhance matching.
Configure marketing automation tools for your campaigns.
Make savvy use of analytics, pipeline reports, and enhanced device targeting.
New York based and available by phone. Get in touch to review your Google Ads challenges.