Zachary E.
FreelancerTop Rated PlusIf you own a law firm, home service company, healthcare practice or DTC brand and you want your marketing run like an operation, invite me to your job. I'll do everything I can to grow your revenue. Message me now as spots are limited.
I've been in marketing for 15+ years and managed more than $500M in marketing spend. Today I focus my fractional CMO work on four industries only: law firms, home service companies, healthcare practices and DTC brands. I'm the #1 lifetime-ranked Fractional CMO on Upwork (#3 in the world), Expert-Vetted, and recognized as one of the top fractional CMOs in each of these industries.
I help business owners and entrepreneurs in these industries scale using my proprietary Marketing Impact OS. I push and pull your marketing operation with you every week, like a team member, not a consultant.
I live by one rule: if your business succeeds, you'll keep working with me. So I treat your marketing like an investor in your success, not a vendor sending invoices.
I VIEW EVERY OPERATION IN 7 DIMENSIONS, IN THIS ORDER
- Strategy: who you serve, what you offer, and where every dollar should go
- Data: one set of numbers everyone trusts, tied to revenue
- Friction: every place a lead, call or cart is lost between the ad and the sale
- Process: how work moves from idea to launch, with an owner and a date
- People: the right team, agencies and vendors, each held to a scorecard
- Technology: a connected stack, with every tool earning its cost
- Communication: weekly reporting that tells you what to do next
THE MARKETING IMPACT OS
Built to close the gap between an idea and measurable results. Four steps, on repeat:
Inspect: what's working, what's wasting money, what's disconnected
Ideate: the plan, ranked by impact
Implement: every activity owned, dated and shipped
Iterate: a weekly scorecard tied to revenue, not vanity metrics
It's AI-native: your data, team and vendors run in one system, watched and reported on continuously, not once a quarter.
WHO I WORK WITH
Law firms: personal injury, criminal defense, DUI/DWI, family, immigration, employment, mass tort, estate planning and business law. My goal: more signed cases.
Home services: HVAC, plumbing, roofing, electrical, pest control, landscaping, pool, flooring and remodeling, including multi-location and franchise brands. My goal: more booked jobs.
United States#1,363 / 149,029Top 0.91%
Zachary E. earns an estimated $6k/mo. That's 5.1× the typical freelancer and more than 99.66% of everyone we track.