Nichole M.
FreelancerTop Rated Plus✅ EXPERT-VETTED | TOP 1% OF FREELANCERS ON UPWORK ✅
Hi, I'm Nichole McKinney, a Power Platform + analytics expert and owner of two companies: BI Consulting Services (business intelligence + data solutions) and Evolve Digital Marketing (full-service digital marketing).
You're not just hiring someone who can build dashboards. You're hiring a partner who can connect:
Data → Automation → Dashboards → Insights → Growth
I bring 10+ years of hands-on experience in Microsoft's Power Platform: Power BI, Power Automate, Power Apps, and Power Pages. I help organizations reduce manual work, improve reporting accuracy, and build decision-ready analytics leaders can trust.
When the need is growth-focused, my team at Evolve supports clients with SEO, paid media, web design and development, marketing automation, CRM operations, and marketing analytics, so performance is measurable and tied to outcomes.
🎯 WHY CHOOSE ME?
✨ Expert-Vetted (Top 1%): Recognized for elite delivery quality and expertise.
✨ Owner + Operator: I lead strategy and execution, and scale support through my teams when needed.
✨ BI + Marketing Performance: I don't just report metrics. I identify what's driving results, what's broken, and what to fix next.
✨ Full Stack of Tools: Power Platform on the data side, plus Zapier, Make, n8n, HubSpot, GA4, and Looker Studio on the marketing side.
✨ Clear Communication: Transparent scope, clean milestones, and consistent updates.
✅ WHAT I HELP YOU ACHIEVE
Build a reliable single source of truth across finance, ops, sales, and marketing
Replace manual spreadsheets with automated data refresh, validation, and reporting
Connect the tools you already use (CRM, Notion, Airtable, Google Sheets, email) so data moves automatically instead of by copy and paste
Deliver executive dashboards that highlight KPIs, trends, and performance drivers
Implement forecasting, trending, variance and cohort analysis, and KPI scorecards
Deploy secure, scalable reporting using row-level security (RLS) and role-based views
Tie marketing spend to results with GA4 dashboards, funnel reporting, and attribution-ready structures
Improve growth through SEO, conversion improvements, and paid media efficiency
United States#10 / 136,300Top 0.01%
Nichole M. earns an estimated $45k/mo. That's 31× the typical freelancer and more than 99.99% of everyone we track.