Mohammed Omar A.

I build custom WordPress websites that solve a specific problem: low conversions, slow load times, outdated design, or a site that simply isn't doing its job commercially. Every project starts with understanding what's broken or missing, and ends with a build that addresses it directly. My process is deliberate. Strategic wireframing in Figma first, so the structure, user flow, and conversion path are locked before design begins. High-fidelity mockups in Adobe Photoshop to nail the visual direction before a single line of code is written. Then clean, maintainable HTML, CSS, and JavaScript, responsive across all devices, optimised for Core Web Vitals, and built to perform in production, not just in preview. What I build: Custom WordPress websites from Figma wireframes and Photoshop mockups - pixel-accurate, responsive, and conversion-structured from the ground up Landing pages engineered to convert - clear hierarchy, strategic CTA placement, and load speeds that don't kill the bounce rate WooCommerce stores built to sell - full product setup, payment gateway integration, optimised checkout flow, and a storefront designed around buying behaviour WordPress redesigns and rebuilds - for sites that look outdated, load slowly, or aren't generating leads Custom theme development - PHP, ACF, and the WordPress REST API for functionality that page builders can't deliver Speed optimisation - WP Rocket, image compression, Cloudflare CDN, and Core Web Vitals improvements that move the needle on both performance and SEO On-page SEO structure - Yoast or Rank Math, schema markup, sitemap configuration, and meta setup done correctly from day one Third-party integrations - CRM connections, Zapier automation, API integrations, and plugin customisation How I choose my tools: I don't default to one page builder. I choose based on what solves your specific problem best. Elementor for rapid, client-friendly builds where the owner needs to manage content independently after launch. Divi for complex custom designs that require granular layout control. Gutenberg for lightweight, maintenance-friendly sites where plugin overhead needs to stay minimal. The tool serves the brief - not the other way around. Tech stack I work with regularly: WordPress 6.x · WooCommerce · Elementor Pro · Divi · Beaver Builder · Gutenberg · ACF · PHP 8.x · MySQL · JavaScript (ES6+) · jQuery · HTML5 · CSS3/SCSS · Bootstrap 5 · WordPress REST API · Figma · Adobe Photoshop · Git/GitHub · Cloudflare · WP Rocket · Yoast SEO · Rank Math · Gravity Forms · Stripe · PayPal · WPML · WP Engine · Kinsta · GA4 · GTM · Meta Pixel Who I work with: I work with US-based SMEs, service businesses, agencies, and founders who need a WordPress site that performs, not just one that exists. Most of my projects are $2,000 or above with a clear brief and a client who understands that quality has a floor. If your current site isn't converting, isn't loading fast enough, or no longer reflects where your business is, send me a message. Primary Services - Custom WordPress Website Design & Development - Landing Page Design & Build (WordPress) - WordPress Redesign & Refresh - Responsive Web Design (Mobile-First) - WooCommerce Setup (basic store functionality) - Speed Optimisation & Plugin Audit - Elementor / Divi / Gutenberg Custom Builds