Ilya B.

What sets me apart from the big marketing agencies? It's simple: I prioritize your long-term success, not just my upfront profits. I've spent the last 15 years working within the industry, gaining a deep understanding of online marketing from the ground up. I've been in the trenches, doing everything from Content Marketing to Advanced PPC. I've seen how the industry operates and know what frustrates clients. I even left a six-figure job at one of the biggest and most well-known marketing firms in Los Angeles. Why? Because I grew tired of seeing clients treated as just another revenue stream. At those large agencies, the focus is often on the initial sale, the hefty setup fees, and then moving on to the next client. The ongoing management becomes an afterthought, with clients lucky to get even 1-2 hours per month of mediocre campaign attention. I knew there was a better way. That's why I started working directly with my own clients as a freelancer. It's not a large corporation; it's just me and my wife working from our home office. This allows us to provide a level of dedicated, personalized service that those big firms simply can't match. We can dedicate the necessary time – at least 2-3 hours per week – to manage and optimize your paid campaigns. We're not just setting them up and forgetting about them; we're actively involved in their performance. We believe in open communication and accessibility. We are always available to answer any questions, talk on the phone or via Zoom, screen share to explain strategies, or send detailed progress reports to keep you informed every step of the way. We consider ourselves your partners, working with you on every aspect of your campaigns. Ultimately, the most important goal is to keep your CPA (cost-per-acquisition) low, ensuring that your paid campaigns are profitable and sustainable. We understand that this is often easier said than done. You have a company to run, and you need to trust someone to invest your marketing dollars wisely. We take that responsibility seriously, striving to get you the highest possible ROAS (Return on Ad Spend). Here's how we achieve that: Google & Microsoft Ads: Marketing Strategy Development: We don't just jump into tactics; we develop a comprehensive marketing strategy aligned with your business objectives. Campaign Setup and Optimization: We meticulously set up your campaigns for optimal targeting and performance, and we continuously optimize them based on data and insights. Ad Copy Creative and Split Testing: We craft compelling ad copy that resonates with your target audience, and we use split testing to identify the most effective messaging. Conversion Implementation: We ensure accurate conversion tracking is in place, so we can measure the success of your campaigns and optimize for results. Analytics Setup: We set up and utilize robust analytics to gain a deep understanding of user behavior and campaign performance. Keyword Research: We conduct thorough keyword research to identify the most relevant and high-performing search terms. Advanced Geo Targeting: We utilize advanced geo-targeting to reach the right audience in the right location. Bid Management: We implement effective bid management strategies to maximize efficiency and ROI. Conversion and ROAS Optimization: We constantly optimize your campaigns to improve conversion rates and maximize your return on ad spend. Display Ads Creative and Split Testing: We create engaging display ads and use split testing to optimize their performance. Remarketing Setup and Optimization: We implement and optimize remarketing campaigns to re-engage potential customers and drive conversions. Mobile Adjustment and Optimization: We ensure your campaigns are fully optimized for mobile devices. Advanced Scheduling: We utilize advanced scheduling to show your ads at the most effective times. Extensions Optimization: We optimize ad extensions to enhance your ads and improve their visibility. YouTube Video Marketing (Video Ads Production excluded): We help you leverage the power of YouTube advertising (excluding video production). Meta Ads (Facebook and Instagram): Sponsored Ads and Updates Creative and Split Testing: We create engaging sponsored ads and updates, and we use split testing to optimize their performance. Advanced Audience Targeting: We utilize advanced audience targeting to reach the right people on Facebook and Instagram. A/B Test Management: We manage A/B tests to optimize your ad campaigns. Ad Copy design and optimization: We craft compelling ad copy designed to maximize engagement and conversions. Thank you for your consideration. I look forward to the opportunity to help your business thrive.