Troy M.

I help Upwork clients achieve focused sales development, execution and results. Leveraging 12 years of B2B sales experience in SaaS, DME, and FMCG, I align sales execution with marketing strategy to drive sustainable success. My hands-on expertise deliver measurable results.

Why Work With Me?

I specialize in SDR and BDR roles at small to midsized business. My competitive rate reflects my commitment for results, but I’m flexible—let’s discuss what fits your needs.

Account based marketing is my current focus area to build custom signals based lead-gen for complex USPs in healthcare, professional services, AI solutions, and startups. I can build the entire outbound sales motion from qualification to commercial sign offs.

Expertise

• B2B Sales: Over 25,000 cold calls, 637 demos, and 1,062 appointments set. I excel in SDR, BDR, and AE roles, crafting concise sales copy, call scripts, playbooks with fearless cold calling skills.

• AI-Driven Sales: I leverage Gen AI and Agentic AI to optimize SDR and BDR workflows, evaluating use cases to enhance your strategy.

• Tech Proficiency: Skilled in Google Workspace, HubSpot, Pipedrive, Salesforce, Zoho, Outplay, ZoomInfo, and LinkedIn Sales Navigator.

• SaaS sold: RegTech SaaS, fleet maintenance SaaS, Bayesian AI pricing, full stack development, UX/UI, healthcare ETL analytics, CRO rare disease search engine, and several retail apps.

• FMCG & Durable Goods sold: all natural shelf-stable foods (11 SKUs), laptop ergonomics (28 SKUs), and sign frame systems (75+ SKUs), durable medical equipment (1200+ SKUs).

• Services Sold: Executive search, digital marketing, real estate research, sponsorships, memberships, e-learning, life & business coaching, and reputation management.

Key Skills

ABM (account based marketing)
Full-cycle SDR operations
BDR market research and lead generation
Sales email copywriting
Call script development
Sales playbook creation

Availability

North America:
12:00 PM to 5:00 PM EST
EMEA: 10:00 AM–12:00 PM CET