Hi, I'm Leonardo, an Expert-Vetted (Top 1%) professional, with $800K+ earned, 600+ projects, and 20+ years of experience in technology and digital. My background includes IBM and Accenture, and I've worked with businesses including Valmont and Grunley Construction.
I help B2B and Tech companies turn their websites into high-performing digital experiences that generate qualified leads and improve conversion.
🚀 Conversion-Focused Web Design
• Website strategy, UX/UI, information architecture, and landing page redesigns.
• Framer website design and development, including Figma-to-Framer builds.
• Responsive websites for lead generation, product launches, and investor-facing pages.
• Website migrations, CMS, SEO setup, and performance improvements.
📈 UX & Conversion Rate Optimization (CRO)
• Identify friction in messaging, navigation, forms, and mobile experiences.
• Improve landing pages and conversion paths.
• UX audits, analytics, A/B testing recommendations, and prioritized improvement plans.
⚡ AI-Powered Lead Workflows
• Connect website forms to your CRM.
• Automate lead qualification, routing, and follow-ups.
• Integrate practical workflows using n8n, Make, or Zapier.
“Website looks fantastic, we doubled our leadflow.”
“He redesigned and drastically increased the conversion rate of my sales page.”
My approach starts with your business goals. I combine strategic thinking, conversion-focused UX, and hands-on implementation to build digital experiences that are clear, effective, and designed to support business growth.
B2B service businesses and SaaS startups that need to communicate a complex offer, generate more qualified leads, launch a product, or improve an existing website's conversion performance.
You get a senior partner who can connect strategy, design, development, and the systems behind lead generation. I also own an lead Thinknova Studio, a digital agency with talented freelancers in design, development, SEO and AI Automation.
Leonardo D. earns an estimated $5.9k/mo. That's 5× the typical freelancer and more than 99.65% of everyone we track.
Have a website project in mind, looking to improve conversions, or exploring how AI can support your business? Send me a message here on Upwork. Tell me a little about your goals, and let's connect to discuss how I can help you move forward.